STRATEGY / COMMUNITY / PARTNERSHIPS / CREATIVE
JOSHUA
BROOKS.
I build strategies, brands and experiences around the people they're meant to serve.
01 / THE PERSON BEHIND THE WORKNEEDS BEFORE PERSUASION.SCROLL TO EXPLORE
Before a brand
comes a person.
Not a demographic. Not a conversion target. A person with something they're trying to understand, solve or change.
My work connects human insight with commercial strategy—so organizations can earn attention, build trust and create something that matters beyond the campaign.
MEET THE STRATEGIST ↗SELECTED WORK.
Experience shaped in public, on campus and at the point where business decisions affect real people.
THE PRINCIPLE BEHIND NDKA
“People should remember your brand for what it adds to their lives.”
WHAT
I DO.
I don't prescribe a service before understanding the problem. These are the disciplines I bring together to find the right response.
EXPLORE SERVICES ↗
REAL WORK / REAL PEOPLEPERSONAL
INSTINCT.
PROFESSIONAL
DISCIPLINE.
NDKA is the independent consultancy behind my work. It brings brand strategy, commercial judgment and creative execution into one people-first approach.
THE STORY BEHIND NDKA ↗HAVE A
PROJECT IN MIND?
Bring the challenge. We can start with a complimentary 15-minute conversation, investigate what's getting in the way, and decide what makes sense next.
BOOK A DISCOVERY CALL ↗